Hi there, we’re
Joyride.

Joyride is an award-winning communications agency specializing in automotive, transportation, and mobility tech. Committed to authenticity and transparency, we craft standout storytelling with deep industry expertise. Our clients lead in vehicle autonomy, electrification, aerial mobility, micromobility, transit, and infrastructure driving a future of accessible and innovative transportation.

Our Values

Authenticity & Transparency

We believe in the power of genuine narratives that resonate with audiences on a personal level. Our storytelling is transparent, trustworthy, and rooted in the core values of our clients.

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Deep Domain Expertise

Our team's deep immersion in the automotive and mobility tech sector fuels our unparalleled understanding, enabling us to navigate complexities and deliver insights that drive transformative success.

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Innovation Amplified

We are committed to pushing the boundaries of communication within the dynamic automotive and transportation tech sector. We champion innovation, ensuring our clients stand out as pioneers in the industry.

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How We Work

Every engagement is purpose-built around each of our clients’ unique and specific business objectives, audiences, opportunities, and challenges. We work closely with founders, executives, communications leaders, and internal teams, and we stay proactive as priorities and industry conversations shift—so our clients reach will always go further.

AGENCY RECOGNITION

We are storytellers who understand the monumental impact the future of mobility will have on society and just how powerful the right narrative can be.

MEET THE TEAM

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KATELYN DAVIS

Katelyn Davis is the Founder & CEO of Joyride Group, with more than a decade of experience across automotive, transportation, mobility , and technology innovation. She has worked with automakers, startups, investors, public-sector partners, and community organizations to turn complex ideas into clear, compelling stories that build trust and momentum. Katelyn was named among “the most influential startup PR professionals in the world.”

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ALEX SHAMMAMI

Alex Shammami is Joyride’s Brand Designer, bringing more than a decade of experience in visual storytelling, brand strategy, and design. An award-winning Detroit-based creative, Alex is known for translating complex ideas into thoughtful, human-centered brand experiences that are as clear as they are distinctive.

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LISA LARK

Lisa Lark is Joyride’s Narrative & Writing Specialist, bringing more than 15 years of communications experience across automotive, manufacturing, education, and agency environments. A strategist, writer, and storyteller, she helps turn complex ideas into clear, cohesive narratives that connect with audiences and support business objectives.

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ALEX KREAGER

Alex Kreager is Joyride’s Media Relations Specialist, with nearly a decade of experience helping automotive, e-mobility, and climate tech companies build visibility and momentum through strategic PR. She specializes in media strategy, storytelling, and executive communications that help emerging and established brands stand out in crowded markets.

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Let us show you how the right storytelling strategy can change everything.